Infusionsoft Responsive Email

Infusionsoft Responsive Email

Today’s post came by way of request. We’ve been asked on numerous occasions if Infusionsoft ‘has’ responsive emails. From an expectations standpoint, the best answer is ‘no’. But from a technical standpoint, you can totally pull it off if you’re willing to put in a little extra effort.

Why Responsive Email?

While sources may vary a few percentage points, most research today shows that roughly 50% of emails are read on mobile devices. Hence, Infusionsoft users wanting to create the most optimal consumption experience for their prospects and customers with Infusionsoft responsive email.

Infusionsoft Responsive Email

Here’s a step-by-step video to help you launch responsive emails in Infusionsoft:

Additional Tips

After exporting and uploading the video I realized there were a few more important points to mention about use the code builder. If you don’t already know, it will require you to build automation links in order to run any actions when links are clicked. You can create these easily by navigating in Infusionsoft from the top menu to Marketing Settings >> Automation Links. Then under the Automation Link section (toward the bottom), click on the Create Link button.

Also, the social sharing footer links don’t seem to carry over as I’d hoped. From the Infusionsoft’s Code Builder you’ll want to insert your social links for Facebook and Twitter as an href. For the forward function you might use a mailto link where you preset the subject, body, etc. I’ll include a resource lower in the post for you to do that easily.

Lastly, Campaign Monitor doesn’t seem to have a center align for their text, weird. Again, from with in Infusionsoft’s Code Builder, you can make this small tweak. Though deprecated, using center tags around the text works just fine. To avoid future HTML 5 issues, you can get a bit more advanced in the style code. See reference below.

References:

Campaign Monitor Responsive Template Builder
Infusionsoft October Product Update
Maven RSS to Email
Mailto Link Generator
Center Tags vs. CSS

P.S. If you really want to take responsive emails to the next level, there are numerous techniques (not mentioned in this post) that you’d want to implement, like swapping out images/graphics depending on whether the viewport was desktop or mobile. The intent of this post was to help non-techie users with out coding skills implement Infusionsoft responsive email that will look great on any device. If we helped you accomplish that, let us know in the comment section below.

, , ,

8 Responses to Infusionsoft Responsive Email

  1. Scott Clasen November 13, 2014 at 7:02 am #

    This hack worked great, thank you! The only issue is that the Outlook hack to display buttons properly gets stripped out by Infusionsoft, so the buttons disappear when viewed in Outlook. They do display in the online version of Outlook but even there it does funky things.

    In gmail, yahoo! and all mobile/tablet versions, this looks fantastic. I worked with Campaign Monitor support and we confirmed it’s something that Infusionsoft strips out when sending the emails.

  2. george March 6, 2015 at 9:25 am #

    It doesnt really make the email responsive though. Just makes it look better, not how pictured in campaign monitor.

  3. Chris Brisson March 19, 2015 at 7:21 pm #

    Dude, great video. Saved us a TON of time. thanks for making it!

  4. Chantal April 2, 2015 at 12:16 pm #

    I know this is not a sales piece, but for those of us who came directly to the blog looking for a way to create a responsive email template for Infusionsoft, could you please clarify which one of your products we would need to purchase to follow the steps you outline?

  5. Smitty August 11, 2016 at 1:09 pm #

    Yahoo destroys the Campaign Builder responsive email imported into InfusionSoft.

    Please advise.

    Thx.

    • Brennen Vanderpool August 17, 2016 at 9:19 am #

      Hi Smitty, since the time of this post nearly two years ago, Infusionsoft has released their own native responsive email builder. We’ve played with this some (it’s currently in beta) and it’s pretty solid. Check it out: http://help.infusionsoft.com/release-notes/email-builder-beta

Leave a Reply